During the 1950s and 1960s, when the Pepperidge Farm product line was at the height of its popularity, it is likely that the "homemade" quality of the products was the most appealing feature to the American woman shopper, who was likely making less bread herself. It's a tradition that began with our entrepreneurial founder, and proudly continues to this day. She also became a part-time public speaker as a kind of hobby. All this time, she was maintaining the high quality of all the ingredients. Rudkin designed the interior of the plant herself, positioning the equipment to support her manufacturing process. If you would like to unsubscribe from your existing email subscription with Campbells family of brands, please unsubscribe. . She acquired the license for the cracker's trademark rights, the shape . Rudkin maintained quality control despite the massive expansion by specifying that her bread was not to be sold after two days on the shelf. Two sons, Henry and William, were vice presidents of the firm. We encourage you to research and examine these records to . Margaret Rudkin (ne Fogarty) (September 14, 1897 - June 1, 1967), of Fairfield, Connecticut, was the founder of Pepperidge Farm. During the 1950s and 1960s when the Pepperidge Farm product line was at the height of its popularity it is likely that the "homemade" quality of the products was the most appealing feature to the female shopper, who was likely making less homemade bread herself. By 1940, Rudkin moved the bakery to a larger facility in Norwalk, Connecticut, making 50,000 loaves a week. They had 12 children: Alfred Robert Rudkin, Gerard Noel Rudkin and 10 other children. [3] Rudkin was the first female member of the board of directors at the Campbell Soup Company. In 1929, Rudkin moved to a property named Pepperidge Farm in Fairfield, Connecticut. Her husband retired from Wall Street in 1949 and took over the financial side of the company while she managed the production and personnel. She attributed its success to a combination of quality and timingwith the advent of commercial food products, women had stopped making bread at home, but there was nothing at the level of homemade in the grocery stores yet. and agree to receive news and updates from TASTE and Penguin Random House. Her father drove a truck, and the family lived with their grandmother until Margaret was 12, when her grandmother died. We collect and match historical records that Ancestry users have contributed to their family trees to create each person's profile. New products such as dinner rolls, stuffing, and oatmeal breads are developed and tested, with Mrs. Rudkin always taking the first bite. The oldest of five children of Joseph and Margaret (Healey) Fogarty, Margaret Fogarty was born in New York City on September 14, 1897, during the time of cobblestone streets . If you would like to unsubscribe from your existing email subscription with Campbell's family of brands, please . Genealogy for Margaret Loreta Rudkin (Fogarty) (1897 - 1967) family tree on Geni, with over 230 million profiles of ancestors and living relatives. For screen reader problems with this website, please call 1-844-995-5545. To meet the demand, Rudkin had to borrow $15,000 in 1940 to move the bakery to Norwalk, Connecticut, where The recipe called for butter, whole milk, honey and whole wheat flour, which Rudkin ground herself. Rudkin's managerial style allowed company growth in response to consumer demand while retaining quality control of Pepperidge Farm products as the production facilities grew. Perhaps that is because the Brussels lives up to the promise of its lineDistinctiveas does the company itself. We collect and match historical records that Ancestry users have contributed to their family trees to create each person's profile. Public Company She began by making bread for the upscale New York City market and before long her husband was delivering 24 loaves of bread a day to Charles & Co., a specialty food company in Manhattan. Among the growing list of products offered by the company during that period were rolls, coffee cake, Melba toast, stuffing, and Goldfish cocktail crackers. Most online reference entries and articles do not have page numbers. . Maybe thats why I was surprised when I had my last Pepperidge Farm cookie. The Margaret Rudkin Pepperidge Farm Cookbook was published in 1963 and contained a combination of her favorite recipes and memoirs through the years. [2] Although World War II caused problems due to rationing, the bakery was producing 50,000 loaves a week in 1948. But by the time peace came in 1945, she had a plan in hand to fulfill her dream of building a modern commercial bakery. During a trip to Belgium, Margaret Rudkin discovers delicious and delicate cookies produced by the Delacre Company in Brussels. Her "The Margaret Rudkin Pepperidge Farm Cookbook" was published in 1963 and was the first cookbook ever to make the bestseller list of The New York Times. but she always made a little cheesecloth bag full of stuffing on the side for me." - Margaret Rudkin Happy Thanksgiving from our family to yours. This web page shows only a small excerpt of our Rudkin research. However, the date of retrieval is often important. Margaret Fogarty Rudkin, also happened to found a business selling home-baked whole-wheat bread and built it into a corporation named after the family's estate . Web site: http://www.hormel.com She also succeeded in selling, with her bread, the idea of the store-bought "homemade" product. On July 4, 1947, Pepperidge Farm celebrated Independence Day by cutting the ribbon on a new state-of-the-art bakery in Norwalk, Connecticut. Learning to keep books in a bank, with the competition of men, was one of the finest backgrounds a woman could have for business, she once remarked. Bloomington, Illinois 61710-0001 Telephone: (410) 543-3000 Web site: www.statefarm.com Even as a child, Margaret was a hard worker and graduated Valedictorian of her public high school class. Her business acumen was recognized by invitations to lecture at the Harvard School of Business Administration. : Directed by Brad Grimm. Contact at: Pepperidge Farm Inc.Campbell Pl.Camden, NJ 08103-1799Business Phone: (609)342-4800URL: http://www.pepperidgefarm.com. . We collect and match historical records that Ancestry users have contributed to their family trees to create each person's profile. During this period the Rudkins divided their time between homes in Hobe Sound, Florida, and County Carlow, Ireland. (507) 437-5611 Within three years the endeavor had outgrown the small farm bakery and a large commercial bakery was opened in nearby Norwalk on July 4, 1947. ", Margaret's bread was much more than "good"it was the best bread her family and friends ever had. Web site: www.perdue.com and Cumberland Farms, Inc. The allergist said the additives in store-bought foods were probably aggravating the condition. Connecticut's Family Business Awards 2023 Rudkin is buried in Woodlawn Cemetery in The Bronx, New York City. Encyclopedia.com. In the 1940s, Pepperidge Farm founder Margaret Rudkin, age 40, tried baking some all-natural stone ground whole wheat bread with vitamins and nutrients intact for the youngest of her three sons, whose severe allergies and asthma rendered him unable to eat most commercially processed foods, the company's website states. She approached her local grocer to see if he would be willing to sell her "Pepperidge Farm" bread, but he was skeptical. And peculiarly, wedged in between those memoir-ish chapters of recipes and stories, was a fourth section: Cooking from Antique Cookbooks. It included vintage recipes from the 1475 Venetian cookbook De Honesta Voluptate et Valetudine, or Virtuous Enjoyment and Good Health, by Bartholomaeus de Platina, printed side by side with modern updates. The . Pepperidge Farm Founder Margaret Rudkin (September 14, 1897 - June 1, 1967), was one of the great entrepreneurial leaders of her time. Fax: (410) 543-3292 By 1960, when Rudkin was 63, she and her husband decided to sell the Pepperidge Farm company to the Campbell Soup Company for $28 million in Campbell stock. https://www.encyclopedia.com/history/encyclopedias-almanacs-transcripts-and-maps/rudkin-margaret-fogarty, "Rudkin, Margaret Fogarty From that small start, she built a company that now does over $1 billion of sales in 45 countries. (617) 828-4900 Elaine Margaret Rudkin <p>Elaine Margaret (Kirchner) Rudkin, 94, passed away on May 30, 2022 at Dukes Memorial Hospital in Peru, IN.</p> <p>She was born on December 9, 1927 to Edwin and Malinda (Pfaff) Kirchner in Sparta, WI. The first loaf was "hard as a rock" but further experimentation produced a quality loaf. . Cite this article Pick a style below, and copy the text for your bibliography. Sales and Marketing Management, September 1996. 23 Feb. 2023 . By that time Pepperidge Farm (within 15 years of its inception) was a brand name recognized nationally; products were found in virtually every market. In the 1970s, Pepperidge Farm bread travels aboard the Apollo 13 and Apollo Pepperidge Farm builds more plants around the country to meet the growing demand for its premium products. As a result, Margaret became the first woman to serve on the Campbell Soup Board. She began by making bread for the upscale New York City market and before long her husband was delivering 24 loaves of bread a day to Charles and Co., a specialty food company in Manhattan. "My first loaf should have been sent to the Smithsonian Institution as a sample of Stone Age bread, for it was hard as a rock and about one-inch-high," Margaret quipped. Nostalgic "Pepperidge Farm Remembers" ads run on television, radio, and in print throughout this time period. ." Margaret Mary Elizabeth Rudkin (born Gammidge) was born on month day 1881, at birth place, to James Benjamin John GAMMIDGE and Mary Ann Naomi GAMMIDGE (born BELL). The latest in food culture, cooking, and more. The Best Thing Since. Her husband retired from Wall Street in 1949 and took over the financial side of the company, while she managed the production and personnel. At a time when puffy, aerated white bread dominated the market, many skepticsincluding her sons doctordidnt think it was possible to bake nutritious bread that was also delicious. Rudkin graduated valedictorian from her high school. She moved with her family to Peru, IN in 1971. Advertise About . Pepperidge Farm makes an assortment of products whose quality is unreliant on nostalgia, like the top-loading hot dog buns treasured by New England chefs or the bagged stuffing still favored by Bon Apptit editors. [1] Although having sold Pepperidge Farm, Rudkin still ran the company until her retirement in 1966. Pepperidge Farm, Incorporated was founded in 1937 by Margaret Rudkin of Fairfield, Connecticut. How One Family's Solution Became a Successful Global Business. Not just because its our job, but because we love it. Irresistible Goldfish crackers soon took America by storm, and they remain one of our leading icon products today. Mary was born on June 12 1861, in Dunwell, /Sparkes Creek, New South Wales, Australia. Margaret (Fogarty) Rudkin was born into a second-generation Irish family in New York in 1897 and grew up to become valedictorian of her high school class. 1.) He was buried in 1906, at burial place. Era: 1930. Encyclopedia of World Biography. A striking young woman with bright red hair and green eyes, Margaret graduated valedictorian of her high school class, and then spent . And of course, the rest is history. Her 1963 book, The Margaret Rudkin Pepperidge Farm Cookbook, was the first cookbook to become a national bestseller.[2]. The Rudkins named their large Tudor-style house and the surrounding acreage "Pepperidge Farm" in 1931, after an old Pepperidge (black gum tree) that was on the property. After some rounds of competitive baking with her husband and an education in yeast, Rudkin figured out a recipe, made with all stone-ground wheat flour and a generous amount of butter and milk, plus honey and molasses, which was tender and delicious. He married Margaret Richards on 26 October 1904, in Bevier, Macon, Missouri, United States. The inception of the bakery giant actually began rather modestly years earlier in Rudkin's Fairfield kitchen on the original "Pepperidge Farm." The Tudor-style colonial house at 2 Fence Row Drive Fairfield that Margaret and her husband Henry built in 1928 has a wonderful history, according to the listing agent. Margaret Rudkin lived the life of a woman of leisure, exhibiting at horse shows and winning many ribbons. 1937: Began baking homemade bread in response to her son's health problems. . In The Margaret Rudkin Pepperidge Farm Cookbook, she explained that working closely with flour mills was critically important to controlling the "freshness and quality of the flour" that went into her baked goods.This is no less true today. Bloomington, Illinois 61710-0001 James was born on August 23 1851, in St Pancus, London, Mddlx, Engl. Elaine Margaret Rudkin Obituary. . "Biscuits and Confectionery." Toll Free: (800) 257-8443 The Pepperidge Farm Cookbook. Soon the order was 1,200 loaves a week, necessitating trucking. She wrote to the Department of Agriculture for government pamphlets on killing, curing and corning pork, and another one all about beef. She brought the same gusto and experimental zeal to bread baking after talking to an allergist about fresh, stone-ground wheatrich in the miraculous vitamin B1instead of other processed flours. Before the advent of second-wave feminism, she was encouraging women to work and hiring them to acclimate the American public to the very idea of women in the workplace. Margaret Rudkin dismissed most of the servants, sold the horses and all but one automobile, and raised money for the farm by selling apples Shed graduated valedictorian of her Queens public high school class and worked as a bookkeeper at the brokerage firm McClure, Jones & Co, where she met her future husband. People seemed drawn to the "old fashioned," homemade, and healthy image of Pepperidge Farm bread. The Rudkins sold the business to the Campbell Soup Company in 1960, exchanging the Pepperidge Farm assets for Campbell stock worth about $28 million. Fax: (856) 342-3878 "Margaret Fogarty Rudkin She sold her first loaf to her local grocer, Mercurios, in Fairfield, and charged 25 centsinstead of the standard 10 centsdespite the grocers protests to cover her premium ingredients. Four years later, in 1919, she took a position with McClure, Jones & Co., a member of the New York Stock Exchange, where she met Henry Albert Rudkin, a partner in the firm. ." On April 8, 1923, Rudkin married Henry Albert Rudkin, a Wall Street stockbroker. Beginning in 1937, after her son's allergist asked her to provide him with some of the "health bread" she had made for her son, Rudkin began to explore the wider sales potential of her bread. Then, copy and paste the text into your bibliography or works cited list. The Pepperidge Farm Company was begun in 1937 by Margaret Rudkin of Fairfield, Connecticut. Rudkin eventually mastered the use of yeast and the art of breadmaking, producing a loaf that her whole family enjoyed. Rudkin started with one assistant and a hand-turned mixing pail in her farmhouse kitchen, later moving operations from her home kitchen to ovens installed in one of the abandoned horse stables on their property, and eventually opening a baking facility, where the dough was still hand-kneaded. MS B138 - Rudkin Family Papers, p. 1 Henry and Margaret Rudkin Papers MS B138 Summary Information Repository Fairfield Museum and History Center Title Henry and Margaret Rudkin Papers ID Ms B138 Date [inclusive] 1938--1960 Extent 4 boxes Accession Numbers Loan Language English Abstract Preferred Citation note Item, Henry and Margaret Rudkin . According to company folklore, Rudkin started baking preservative-free whole wheat bread in the 1930s when her youngest son, Mark, developed severe food allergies, which the family doctor attributed to store-bought bread. . Rudkin continued to run Pepperidge Farm as a wholly owned subsidiary of . By 1947, launching a new bakery designed to Rudkin's own specifications, the Pepperidge Farm Co. was producing 4,000 loaves of bread per hour. The family then moved to Flushing, New York, where Rudkin later graduated . The bread seemed to improve Mark's health, and his allergist asked her to make bread for him and for his other patients. She got out her Irish grandmother's recipe for whole wheat bread with its old-fashioned ingredients stone-milled flour, honey, molasses, sugar syrup, milk, cream, and butterand baked her first loaf of bread at the age of 40. Rudkin was clearly one of the most successful and nationally prominent businesswomen of her generation, a woman who started baking bread for her son and ended by making products with wide appeal among national consumers. In 1926, the two purchased land in Fairfield, Connecticut, built a home and called the estate Pepperidge Farm after the pepperidge tree "Nyssa sylvatica". Camden, New Jersey 08103-1799 Fax: (309) 766-3621 With streamlined production in place, the business thrived. She was 69.[4][5]. Encyclopedia.com. Retrieved February 23, 2023 from Encyclopedia.com: https://www.encyclopedia.com/history/encyclopedias-almanacs-transcripts-and-maps/margaret-fogarty-rudkin. "Rudkin, Margaret.". TRUE STORIES CAMP, Agriculture in an Industrial Economy. They had three sons. Immediate Family: Husband of Margaret Loreta Rudkin Father of Private; Henry Albert Rudkin, Jr. and Private . She also succeeded in selling, with her bread, the idea of the store-bought "homemade" product. This is more a memoir than a cookbook. Margaret Rudkin served as president and looked after the daily production. Encyclopedia.com. Several restored grist mills stone-ground the flour, and Rudkin supplied her own top grade wheat bought in Minneapolis. Margaret Rudkin was born on month day 1721, at birth place, to Matthew Rudkin and Elizabeth Rudkin. It is the company that introduced those iconic Goldfish crackers still housed in plastic cups and tucked into strollers, and frozen puff pastry, called a glamorous new product to America in 1958. There, she became a customer representative, helping people understand their investment choices more clearly. Hearing this, Rudkin began to make all of her son's food from scratch, including bread. "Biscuits and Confectionery," [cited] available from the World Wide Web @ www.pepperidgefarm.com/financialcenter/1997AR/pages/bis_conf.html/. A striking young woman with bright red hair and green eyes, Margaret graduated valedictorian of her high school class, and then spent nine years working in New York before marrying Wall Street Broker Henry Rudkin in 1923. Although the price was more than twice the price of a regular loaf of bread, people seemed drawn to the "old fashioned," homemade, and healthy image of Pepperidge Farm bread. Margaret Loreta Rudkin (ne Fogarty, 1897 -1967) was an American businesswoman who founded Pepperidge Farm and first female member of the board at the Campbell Soup Company. Encyclopedia.com gives you the ability to cite reference entries and articles according to common styles from the Modern Language Association (MLA), The Chicago Manual of Style, and the American Psychological Association (APA). Encyclopedia of World Biography. The name Pepperidge Farm came from the property on which the Rudkin family lived, Pepperidge Farm. By 1956, she introduced cookies that were "healthy," and in 1958 frozen pastries made their debut. [1] During the final years of her life, Rudkin appeared in television commercials for Pepperidge Farm products Published in 1963, the Margaret Rudkin Pepperidge Farm Cookbook held both recipes and . Records may include photos, original documents, family history, relatives, specific dates, locations and full names. Margaret Rudkin biography, ethnicity, religion, interesting facts, favorites, family, updates, childhood facts, information and more: Margaret Rudkin date of birth: September . Fax: (507) 437-5489 They had three sons, and in 1928 they decided to build a house in nearby Fairfield, Connecticut, where they had purchased 125 acres of land. Fax: (309) 766-3621 Its rare that a soft feeling can survive the hardening and the grind of time rolling forward, crushing things-that-were to powdery bits. Copyright 2023 - Taste, A Division of Penguin Random House LLC. Margaret Loreta Rudkin (Fogarty) (14 Sep 1897 - 1 Jun 1967) 0 references . Her husband, a broker on Wall Street, began taking . Margaret Rudkin discovers the snack cracker on a trip to Switzerland and returns with the recipe. 31149 Old Ocean City Rd. Eventually, the Pepperidge Farm's country gentleman in the horse and wagon replaces her in a successful ad campaign Pepperidge Farm's first television ad airs with founder Margaret Rudkin as spokesperson. Goldfish crackers become "The Snack That Smiles Back" with the introduction of "Smiley" in 1997. Canton, Massachusetts 02021 2019Encyclopedia.com | All rights reserved. Although fairly well off, they suffered somewhat during the Great Depression and made ends meet by selling apples and turkeys. She met her husband, Henry Albert Rudkin, at the brokerage house, where he was one of the firm's partners. In later years the Rudkins divided their time between homes in Hobe Sound, Florida, and County Carlow, Ireland. She told the Las Vegas Review-Journal that she intended to relocate to Chicago to be closer to her daughter, granddaughter and great-grandchildren, and that she was "optimistic her murder conviction will one day be tossed." In [] Weve been baking for generations. Her concern for her son's health prompted this already wealthy housewife to begin baking her own "health bread," and within 10 years her Pepperidge Farm ovens were producing thousands of loaves a day at a baking facility she designed herself. However, the Rudkins kept a controlling interest in Pepperidge Farm itself, and for the next decade the company was run as an independent subsidiary of Campbell. . They Elaine Margaret (Kirchner) Rudkin, 94, passed away on May 30, 2022 at Dukes Memorial Hospital in Peru, IN. . In 1961, she decided to sell the Pepperidge Farm Company to another family-run food company, Campbell Soup. . It madethe New York Times best seller list. Knowing the distinctive treats had no counterpart in the U.S., and convinced that other Americans would love them as much as she, Margaret bought the rights to produce and sell the delicate biscuits under the banner of Pepperidge Farm. Dictionary of American Biography. The recipe called for butter, whole milk, honey and whole-wheat flour, which Rudkin ground herself. For a later recipe, she showed this unerring commitment to ingredients, writing: First, find some way to get sun-ripened, hard high-country wheat berries. After offering it to the local doctor, who . As a result, she became the first woman to serve on the Campbell Soup Board. Rudkin's parents were Joseph J Fogarty, an Irish clerk, and Margaret Healy. 7 comentarios. She was previously a senior editor at Saveur, the food & drink editor at Time Out New York, and the food editor of Martha Stewart Living Radio. In 1937, Rudkin's youngest son, John, was diagnosed with asthma. Log In Once logged in, you can add biography in the database. Goldfish crackers advertising makes its television debut in 1977. Moist & Savory Stuffing . Rudkin began her business at her family estate, Pepperidge Farm, after the success of her all natural home baked bread (originally made to relieve her sons' allergies). And as word about the extraordinary product got around, the tiny company grew. Margaret Rudkin (1897-1967), American founder of Pepperidge Farm, a commercial bakery in 1937 which grew to be one of America's largest . Industry: Food & Tobacco. Rudkins innovations werent strictly in the culinary realm. The first years of the Rudkins' marriage were prosperous. In the closing decades of the twentieth century, Rudkin's legacy continued in the popularity of Pepperidge Farm products offered by the Campbell Soup Company, including garlic bread, gourmet cookies, fat-free croutons, stuffing, puff pastry, and Goldfish crackers. True stories CAMP, Agriculture in an Industrial Economy over the financial of! Hard as a result, Margaret became the first woman to serve on the Campbell company... Over the financial side of the firm 's partners or works cited list published in and! Producing 50,000 loaves a week in 1948 is because the Brussels lives up the... 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